Here you will find practical copywriting tips and tricks, as well as useful links to other websites.
These articles are adapted and collated from previous blog articles, organised here as a handy resource for copywriters, writers, marketers, advertisers or anyone in business.
How to Write Better - 7 Tips (Collated from Kendall Copywriting blog posts)
Concerned about your website’s high bounce rate? (blog post)
Blogging for Business - click here for a free white paper looking at the benefits of blogging for businesses with a guide to get you started.
Usability principles and their implications on web design. (blog post)
Recommended reading:
- Ogilvy On Advertising - David Ogilvy
- Don’t Make Me Think - Steve Krug
- Call to Action - Bryan and Jeffrey Eisenberg
Recommended websites:
- Copyblogger
- useit.com - Jakob Nielsen on Usability and Web Design