This isn’t really a catastrophe; the alliterative headline was irresistible.
Corporate communication is a difficult thing to get right. There are endless possible ways to say something and invariably many people choose the wrong way.
I’d like to show you a couple of examples that I noticed recently, and explain why they could be better. The following [...]
Smart business people recognise the value of good communicators.
If your organisation doesn’t value communication, you may be wondering why people don’t get what you do.
Poor communication at all levels of an organisation can be the cause of:
Confused customers
Disillusioned staff
Unclear goals
Bad products/services.
If your team doesn’t include any talented writers, consider using a freelance copywriter to boost [...]